Projects.
BRAND PROJECT
Fashion Brand LOVIA
Objective was to strengthen Lovia´s online presence. Lovia’s online presence was elevated through storytelling-driven content, strategic social media management that increased brand visibility. Community engagement and visual consistency were prioritized to drive meaningful traffic and strengthen brand connection.
Creative Direction + Content Creation + Social Media Management
CREATOR PROJECT
Lifestyle Media and Design Creator
The sofiaylih account and website was created to highlight design and beautiful moments from everyday life, while showcasing high-quality brands around the world. The goal was to build a curated design journal that blends a passion for travel, fashion, and life’s most beautiful moments through the lens of designer. By merging these elements, the account offers a carefully crafted space where lifestyle and aesthetics meet, inspiring followers to see the world through a refined and design-focused perspective.
Personal Brand Strategy + Content Creation + Social Media Management